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A Practical Guide to Research Methods
Preface
How To Define Your Project
How To Decide Upon Amethodology
How To Choose Your Research Meth
How To Conduct Background Resear
How To Choose Your Participants
How To Prepare A Research Propos
How To Conduct Interviews
How To Conduct Focus Groups
How To Construct Questionnaires
How To Carry Out Participant Obs
How To Analyse Your Data
How To Report Your Findings
How To Be An Ethical Researcher
Business
A Practical Guide to Research Methods
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Preface
How To Define Your Project
Asking Questions
Thinking About Your Project
Understanding The Five ‘ws’
Summarising Your Research
Summary
Useful Websites
How To Decide Upon Amethodology
Recognising Qualitative And Quantitativeresearch
Understanding The Methodological Debate
Choosing A Methodology
Summary
Further Reading
How To Choose Your Research Methods
Using Interviews
Conducting Focus Groups
Using Questionnaires
Undertaking Participant Observation
Summary
Further Reading
How To Conduct Background Research
Conducting Primary And Secondary Research
Using Websites
Using Interlibrary Loans
Keeping Records
Summary
Further Reading
How To Choose Your Participants
Understanding Sampling Techniques
Choosing Your Sample Size
Summary
Further Reading
How To Prepare A Research Proposal
The Contents Of A Proposal
What Makes A Good Proposal?
Reasons Why Research Proposals Fail
Summary
Further Reading
How To Conduct Interviews
Methods Of Recording
Developing An Interview Schedule
Establishing Rapport
Asking Questions And Probing For Information
Completing The Interview
Summary
Further Reading
How To Conduct Focus Groups
The Role Of The Moderator
Recording Equipment
Choosing Avenue
Recruiting Your Participants
Summary
Further Reading
How To Construct Questionnaires
Deciding Which Questionnaire To Use
Wording And Structure Of Questions
Length And Ordering Of Questions
Piloting The Questionnaire
Obtaining A High Response
Summary
Further Reading
How To Carry Out Participant Observation
Gaining Access
Acting Ethically
Collecting And Analysing Information
Withdrawing From The Field
Summary
Further Reading
How To Analyse Your Data
Deciding Which Approach To Use
Analysing Qualitative Data
Analysing Quantitative Data
Measuring Data
Summary
Further Reading
How To Report Your Findings
Writing Reports
Structuring Reports
Writing Journal Articles
Producing Oral Presentations
Summary
Further Reading
How To Be An Ethical Researcher
Treating Participants With Respect
Recognising Overt And Covert Research
Producing A Code Of Ethics
Summary
Further Reading
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