How to Run a Successful Pub

Acknowledgements
All About You
- Why Do You Want To Run A Pub?
- Your Goals, Ambitions And Values
- Your Skills And Experience
- Your Personality
- Your Health
- Ability To Hold A Licence
- Your Financial Resources
- Family Factors
- Your Support Network
- Training
- Qualifications
What Kind Of Pub?
- What Kind Of Pub Do You Want To Run?
- A Pub Can Meet Different Needs
- Your Ideal Pub
- Style Of Operation
- Location, Location, Location
- Deciding To Buy Or Rent
- Tenancy
- Lease
- Franchise
- Freehold
- Managed Houses
Finding The Right Pub
- The Right Pub For You
- Where To Look
- Shortlisting Suitable Pubs
- Visiting Your Shortlisted Pubs
- Customer Profiles
- Location Profiles
- The Pub Itself
- Swot Analysis
- Gathering Facts And Figures
- Expectations And Obligations
- Price Research And Competition
- Assessing A Pub’s Profitability
- Estimating Income
- Estimating Running Costs
- Profit And Loss
- Gross Profit And Net Profit
- Gross Profit
- Calculating Weekly Break-Even Sales
- Net Profit
- How You Operate The Pub
Funding The Business
- How Much Will It Cost?
- Tenancy
- Lease
- Freehold
- Other Expenses
- Where To Find The Money
- Types Of Borrowing
- Summary Of Funding Sources And Other Support
Licensing Law
- Overview
- The Situation In England And Wales
- Processing Applications
- Premises Licence
- Designated Premises Supervisor
- Personal Licence
- Criminal Records Checks
- Convictions While Holding A Personal Licence
- The Law Relating To Hours Of Opening
- The Law Relating To The Provision Of Entertainment
- The Law Relating To Children In Public Houses
- Other Offences Under The Licensing Act 2003
- Alcohol-Related Disorder And Police Powers
- The Situation In Scotland
- The Situation In Northern Ireland
Planning For Success
- The Business Plan
- Why Do You Need A Business Plan?
- Who Should Write The Business Plan?
- Research And Preparation
- What Is Included In The Business Plan?
- Presentation Of Your Business Plan
Applying For A Tenancy Ornew Lease
- Breweries And Pub Companies
- How Pub Vacancies Are Filled
- The Role Of The Business Developmentmanager/Area Manager
- Registering With A Brewery Or Pub Company
- Application Forms
- Interviews
- Negotiating Terms
- Being Offered The Pub
- Viewing The Pub
- Fixtures And Fittings And Stock
- Repairs And New Leases
- Repairs And Tenancies
- Obtaining Promotional Support
- Other Forms Of Support
- Setting An Ingoing Date
- Signing The Agreement
Buying A Freehold Property
- Buying The Freehold
- Being Prepared
- Finding Your Freehold
- Assessing Different Pubs
- The Buying Process
- Practical Issues
Professional Services
- Why You Need To Employ Professionals
- Solicitors
- Accountants
- Property Surveyors
- Licensed Trade Valuers
- Licensed Trade Stocktakers
- Licensed Trade Organisations
Business Structure
- The Legal Structure Of Your Business
- Sole Trader
- Partnership
- Partnership Agreements
- Limited Liability Partnership
- Limited Liability Company
Opening A Bank Account
- Business Banking
- Choosing A Bank
- Opening A Business Bank Account
- Running Your Business Accounts
- Safety And Security
- How To Accept Debit And Credit Cards
Arranging Insurance
- Insurance Cover
- Insurance Brokers
- What Insurance Cover Do You Need?
- Some Important Considerations
- Some Insurance Terms
Book-Keeping And Accounts
- Book-Keeping
- Year–end Accounts
- Vat
- Income Tax
- Capital Gains Tax
- Capital Allowances
- Self-Assessment
- Paying Your Tax
- National Insurance
- Corporation Tax For Limited Companies
Marketing
- What Is Marketing?
- Identifying What Customers Want
- Satisfying Customer Needs
- Targeting Your Customers
- Communicating With Customers
- Evaluating Your Marketing Activity
- Image And Standards
- Specific Methods Of Communicating
- Other Marketing Activity
- Responsible Promotions
- Your Marketing Plan
Staff
- Benefits Of Having Great Staff
- Staff That Come With The Business
- Staff Turnover
- Taking On New Staff
- Contracts Of Employment
- Communicating With Staff
- Staff Incentives
- Minimum Wage
- Other Rights On Pay
- Stakeholder Pensions
- Grievance Procedures
- Disciplinary Procedures
Drinks
- Your Product Range
- Beer Styles
- Packaging Of Beer
- Cider
- Draught Dispense
- Glassware For Beer
- Cellar Management
- Maximising Sales Of Beer And Cider
- ‘ready To Drink’ Products (Rtds)
- Maximising Sales Of Rtds
- Bottle Fridges
- Wine
- Maximising Wine Sales
- Spirits
- Maximising Sales Of Spirits
- Soft Drinks
- Maximising Soft Drinks Sales
- Coffee
- Making Money From Coffee
Pub Food
- Eating Out
- What Type Of Food Should You Offer?
- Types Of Pub Food Operations
- Starting Catering
- Your Menu
- Pricing Your Menu
- Menu Engineering
- Control Your Costs
- Service
- Suppliers
- Buying Equipment
- Food Legislation And Safety
- Other Legal Requirements
Amusement Machines
- Machine Income
- Machine Rental
- Buying An Awp
- Machine Controllers
- Awp Machine Players
- Your Pub Image
- Permits
- Gambling Act 2005
- Issues Affecting Machine Income
- Amusement Machine Licence Duty (Amld)
- New Technology
- Maximising Your Awp And Swp Income
Complying With Other Regulations
- Regulations
- Performing Right Society
- Phonographic Performance Limited
- Fire Safety Law
- Health And Safety Law
- Coshh Regulations
- Riddor
- Disability Discrimination Act 1995
- Smoking Legislation
- Door Security Legislation