Your Ideal Pub
Mark S. Elliott has spent 25 years working in various management roles within the tenanted and leased divisions of the UK's largest breweries and pub companies. His extensive knowledge and day-to-day involvement with pubs and publicans make him well qualified to know what is required to run a successful pub. He shares his knowledge and many 'insider tips' with you in this book. Mark is based in Cockermouth, Cumbria.
YOUR IDEAL PUB
Using a checklist will help you to focus on what kind of pub you are looking for. You need to think about the kind of clientele that you would be happiest dealing with. Any social issues relating to the locality like crime and disorder must be considered, together with any potential impact on you and your family.
Your own skills and experience will have a major influence on your decisions too. If you cannot even boil an egg, it is unlikely that you will be able to run a high-turnover food pub effectively! Some skills can be gained through training but you also have to be realistic about your abilities too.
Using the ‘Ideal Pub’ checklist
To use the checklist, tick the boxes that describe your ideal pub. You can add requirements such as number of bedrooms and any important local facilities that you will need. Note which geographical areas you are willing to consider and what capital you have available. Further comments can be added to the end of the checklist.
A copy of this checklist can be found in Appendix (vi).
You can use your checklist to compare different pubs in order to decide which best suit your requirements. It makes the process of finding a pub and reviewing options more efficient, which is useful when sifting through pub vacancy details, often a daunting task. It also enables you to prioritise which pubs to visit as part of your research rather than having a haphazard approach. This certainly saves a great deal of time and effort. Being clear about your requirements also demonstrates to recruiters that you have thought things through and this will give them confidence in your application.

