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How To Start and Run Your Own Restaurant
Foreword
Running Your Own Restaurant
Choosing Your Restaurant
Location, Design And Legal Requi
Financing Your Business
Running A Safe Business
Design And Equipment For Kitchen
Marketing Your Business
Staffing For The Well-Run Restau
Designing Menus
Choosing Suppliers
Wine And Other Drinks
The Day To Day Running Of Your R
Customer Relations And Being A C
Business
How To Start and Run Your Own Restaurant
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Foreword
Running Your Own Restaurant
Why Run Your Own Restaurant?
How Suitable Are You?
Seeing Yourself As A Restaurateur
Choosing Your Restaurant
Deciding What Kind Of Restaurant
New Trends In Restaurants
Location, Design And Legal Requirements
Location, Location, Location
Spotting Current Trends
First Steps To Take On The Property Ladder
Franchising A Business
Local Government And Your Business
Scrutinising The Exterior And Interior Of A Property
Kitchen Layout
First Impressions
Licences
Music
Smoking
Complying With Acts
Price Marking (Food And Drink On Premises) Order 1979
Your Checklist
Financing Your Business
Creating Income
A Business Plan
Forming A Company
Calculating Menu Costings And Prices
Tips For Attracting Finance
Raising Capital And Business Partners/Investors
Working In A Partnership
Capital Expenditure
Next Steps In Finding Funding
Vat
Payroll
Insurance
Credit Cards
Legal Tips
Business Advice Organisations
Running A Safe Business
Food Safety Regulations
Food Storage
Food Poisoning And Avoiding Contamination
Staff Hygiene
Environmental Health
Design And Equipment For Kitchen And Restaurant
Design
Is Your Restaurant Functional?
The Hall And Bar
The Restaurant
The Kitchen
China And Tableware
Service
Marketing Your Business
Finding Your Target Market
Choosing Your Restaurant’s Name
Signage
Promotional Material
Advertising
The Media Profile
Critics
The Guides
Business Expansion
Staffing For The Well-Run Restaurant
The Importance Of Service
Finding Staff
Motivation
The Staff Interview
Other Employment Tips
Employing People
Kitchen Hierarchy Terminology Explained
The Kitchen Career
Kitchen And Front Of House Staff Working Together
Dress Code, Smoking, Behaviour And Communicating With Customers
Management Skills
Staff Rotas
Designing Menus
The Importance Of The Menu
The Menu: Food Consistency
Creating A Menu
Using First-Rate Produce
What To Cook And Why To Cook It
Menu And Drink Pricing
Create Contented Customers
Menu Writing And Compiling
Special Diets
Instructing Kitchen Staff On Following Your Recipes
Choosing Suppliers
How To Look For Key Suppliers
Kitchen Supplies And Suppliers
What Some Chefs And Restaurateurs Want And Achieve
Sourcing Alternatives
Food For Thought
Quality And Provenance Of Produce
Useful Contacts For Sourcing Produce
Wine And Other Drinks
Getting Wines Right
The Diverse Wine List
Wine And Food
Pricing Wine
Wine Vocabulary
Water, Coffee And Tea
Trading Standards Guidelines For Selling Alcohol
The Day To Day Running Of Your Restaurant
The Daily Pattern
Front Of House
The Kitchen
Why Do It?
Customer Relations And Being A Customer
Customer Satisfaction
Handling Complaints
Promoting Customer Satisfaction
Being A Customer
Top Tips
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