4. Marketing
4. Marketing
Another potential spin-off from your copywriting business is the ability to offer wider marketing support. This can be particularly valuable to start-up companies that do not have an in-house marketing person or team. To provide solid advice, however, you may need to have more than just copywriting skills; experience in managing wider marketing campaigns can be important if you are to be sure you can handle logistical, legal and other issues. With luck, you may be able to work on projects that give you exposure to this kind of activity in the course of your copywriting career.
